"Our sales process was completely reactive to our clients needs until Mark taught us to take command.  Now our inquiries all flow into a common process that qualifies and distributes them to the right person.  Mark’s work with us was essential in preparing us to use the Customer Relationship Manager programming that now acts as a force multiplier for our sales efforts.  As a small company, we no longer miss the right opportunities because we are spending time with the wrong leads. Thanks."
David Specht, Director of Services, Interstrength Associates

At the MHEDA 50th Annual Conference, keynote speaker Mark Friedman presented techniques on managing sales leads more effectively. We were somewhat skeptical about one of his major points and discussed it with him at great lengths. After we got back to the office we decided to give his suggestion a try. After just three months into the new approach, we are believers! Our higher quality leads have had a phenomenal impact with our dealers and we couldn’t be more pleased…of course, they are as well."
Nathan Andrews, Morse Manufacturing Company

"We now have an excellent idea of the characteristics of our customer base, which has helped us better target new prospects. We’re confident it will be substantially better than our previous efforts as a result of your Customer Segmentation analysis."

"Your systems approach to objective sales processes and procedures evaluation has highlighted several inefficiencies, and your pragmatic recommendations led to changes that have resulted in increased productivity almost immediately. By implementing several of your Trade Show recommendations enabled us to be more effective and generate more highly qualified leads than we have accomplished at previous shows."
Clay Parrill, President, Electrocube

“Thanks for your plan, process, and the execution of your Lead Management program.  Labeltronix appreciates your efforts…and by applying your recommendations, our sales people said they “were amazed” at the quality of leads generated from our recent trade show.  The leads were better and more complete than any others received previously, and as we track the progress of these leads, I am confident we will close a significant amount of business from them."
John Redgrave, President, Labeltronix

“ Mark Friedman turned us into a lead management machine!”
Judy Johnson, Acting Vice President of Marketing, Zoll Data Systems 

“I am very pleased with the results we obtained from Mark Friedman and his group.  The survey they conducted for us was tremendously insightful and the timing was perfect with the internal development of our new marketing campaigns.

 Again, their response to our needs was fantastic. We got more than we asked for. Our business this month is up over 25% from the two months preceding the survey and we believe a large part of that is do to the leads generated, the understanding we gained of the customer mind, and the ability we have to now go back to our independent sales reps with clear data showing them that they are not covering the market. I think any company will only gain from using Mark as a resource.”
Jack Pouchet, Vice President Marketing, MGE 

“We’ve been using Mark Friedman for almost a year now regarding various lead management projects and we would highly recommend him!  

Recently we approached him with a time sensitive assignment and both Mark and the telemarketing service handled it with great ease.  Utilizing their extensive research and telemarketing tools, they were able to supply all of the information we had requested, all within a weeks time! We are extremely happy with the results of this project and will continue to use them in the future!”
Ken Sullivan, Vice President Marketing, SCA Consumer Packaging

"Throughout this project, Mark Friedman has demonstrated a thorough understanding of our needs and how to help us achieve our business objectives. I would be pleased to recommend him to any company interested in initiating a comprehensive, integrated Lead Management program or in improving any aspect of their existing system. I am confident Mark can provide a significant "value-add" to any company's top line."
William R. Atkinson, President and CEO, XLNT, Inc

“Our meeting left me invigorated about our process and the future of our selling system. I’ve never been in any formal selling training or process, and this appears to me a very cool direction.  Here is an example comparing what our Company structure was a year ago vs. today!

If you imagine the task of having to move a car from point 'A' to point 'B'.  We called the football team over and twenty of them gathered around the car, picked it up and moved it to the desired location. This time around we called over the science club, they had a brief conversation, and one of them got into the car, used the key to start it and drove it to the desired location. In both cases we accomplished the same thing, but with differing amounts of energy and manpower...in the case of the football team, by sheer force of will and brute strength, in the later case, we simply put critical, reasonable, and deliberate thought into the task. The outcome of the later is much more gratifying.

Thanks Mark for your help on this journey. You are a key to our plan in building a professional selling team. I realize we are just a drop in the bucket organization now, but I believe we can build this small organization into a $50M enterprise. Your expertise is exactly the kind of help we will need. And Mark, I fully intend to keep using what works. So as we have success, you can count on our continued use of your services.”  
Scott Keuthen, Owner, Amtec Engineering

“I would be happy to recommend your services to anyone who is interested in upgrading their contact management program and/or developing their sales lead process. You were extremely helpful to our company in organizing our contact management data base.The ACT software has enabled us to track, sort and report our sales activities much more accurately and has given us the additional tool of having access to the data base for everyone in the company. We look forward to our continuing relationship with you as a key component of our Marketing Program.”
Pete Lauder, Owner, McCombs-Wall