Whenever a sales person thinks suboptimally, motivation and performance are compromised.
Looking for sales force motivation solutions that have lasting results? Our sales motivation optimization system provides a comprehensive two-step approach:
Step 1. Optimize the Internal Motivation of Your Sales Force with Optimal Thinking
Most salespeople understand that they must take responsibility for their choices and actions. And, they are aware of the practicality of setting achievable goals. Many salespeople set worthwhile goals, but their suboptimal thinking prevents them from achieving the best outcomes. They sabotage their own best interests because they haven't mastered the art and science of consistent Optimal Thinking.
In an Optimal Thinking "Best place to work" sales environment, external incentives, recognition, and rewards are important but secondary, because Optimal Thinkers are optimally self-motivated. As an Optimal Thinker, you do your best, regardless of the circumstances. You focus on what is most important, make the best choices, take the wisest actions, and make the most of the hands you are dealt. You acknowledge rejection as a part of life, and an opportunity to learn and optimize. You ask the best questions of yourself and others, and invite the best solutions. When you employ Optimal Thinking consistently, you make the most of your talents, resources, business relationships, and client opportunities.
Have These Common Mistakes Impacted Your Sales Forces Motivation?
1. Hiring and retaining sales people with dangerous profiles for sales success

Some sales people present exceptionally well during their initial interview and achieve great results for a while, but their performance is remarkably erratic. These sales people cycle back and forth between extraordinarily positive and extraordinarily negative performance. Keep in mind that thoughts are the parents of sales performance.
Do you understand each sales representative's dominant thinking style and primary motivation? When sales reps understand their dominant thinking style, core motivation, stressors, and are trained in the art and science of consistent Optimal Thinking, self-motivation is maximized and permanent.
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2. Hiring customer service people for aggressive sales positions and setting them up for failure

Unfortunately, first-rate customer service personnel who are hired for aggressive sales positions usually achieve only moderate results. These customer service people are motivated by acceptance and belonging, and thrive on supporting others. They don't tolerate well the rejection that aggressive sales people simply shrugg off.
You will encourage maximum motivation and sales performance by ensuring your people are in the right positions. Let us show you how to identify and hire Optimal Thinking sales reps, and educate your suboptimal thinking reps in the art and science of consistent Optimal Thinking.
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Step 2. Optimize Your Support Systems to Maximize Sales Force Motivation
Are you faced with classic symptoms of poor motivation such as call reluctance, listlessness, poor attention to detail, unsatisfactory time and territory management? In the Optimal Thinking "best place to work" organization, we provide your sales force with the external support systems to produce maximum sustained sales and profit growth. Are you struggling with any of these four demotivators.
1. Suboptimal Strategy - vague goals; unclear values and mission; lack of formal strategy to best serve the marketplace and achieve optimum profitability; an unmotivating compensation plan that doesn't reward overachievement
2. Suboptimal Management Support – management that lacks the right recognition approaches, doesn't optimize value; and has overlapping, or inefficient territories where reps are disadvantaged with respect to market potential, inequitable workloads and "windshield" travel time
3. Suboptimal Processes - insufficient, poorly qualified, untimely sales leads; difficult to compile, and inaccurate forecasts
4. Suboptimal Sales Force Automation - inappropriate, difficult to use software that doesn't maximize sales success ( Review a sample CRM Optimization Assessment )
Our sales optimization experts have over 90 years of first-rate hands-on experience addressing these issues and customizing optimal sales motivation solutions
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