some of our clients:
  • Johnson and Johnson
  • YPO
  • Bristol-Myers Squibb
  • US Army
  • Air New Zealand
  • WB
  • Red Bull
  • Frito Lay
  • Mercedes-Benz
  • Delta Airlines
  • bp

What is Business Optimization?

Are you wary of the tips and tricksters who use the term “optimization” to share strategies and tactics that produce questionable suboptimal results? If so, you have landed in the right place. We are the global authority in optimization and Optimal Thinking.

In the Absence of Optimal Thinking, Optimization is an Empty Promise.

Employing proven realistic, timeless, universal optimization principles, our purpose is to optimize – not just manage or improve – the performance of individuals and organizations with consistent Optimal Thinking.

We work within large corporations, government and educational institutions, not-for-profit organizations, small businesses, and with private individuals to create “Best Place to Work” organizational cultures where loyal capable employees consistently do their best. To experience best practices and best solutions, click the following programs, products and resources: