some of our clients:
  • Johnson and Johnson
  • YPO
  • Bristol-Myers Squibb
  • US Army
  • Air New Zealand
  • WB
  • Red Bull
  • Frito Lay
  • Mercedes-Benz
  • Delta Airlines
  • bp

Positive Thinking

Positive thinking? For decades, the motto of the productive world has been “Think positive!” With positive thinking, we focus on the value in ourselves, in others, and in the world. We approach life with a “can do” and “will do” attitude. Positive thinking techniques fuel persistence, and motivate us to be productive and successful.

Unfortunately, decent people lack financial security, relationships are often at risk, and inflation is a wide-scale threat. So, it’s time to admit that positive thinking has not been enough!

How Positive Thinking Falls Short

There are five reasons why positive thinking falls short. You can learn about four of these shortcomings below.


Positive Thinking Is Often Used To Suppress Negativity.


Many positive thinkers often judge, suppress, and ignore negativity. They want to hear the good news only and alienate themselves from any negative thoughts or feelings. Such positive thinkers may have many concerns about their financial situation but choose to ignore them. You have probably heard these people say, “I don’t want to hear any negativity!” They do not want to face the truth. By alienating themselves from negativity, they sacrifice authenticity, vulnerability, wholeness, and intimacy.

Some years ago, I had a similar experience within a well-known international company. The vice president repeatedly said, “Stay away from negative people. If you want to fly with eagles, don’t mix with turkeys!” The employees were expected to show enthusiasm and use positive affirmations at all times. Whenever anyone expressed thoughts or feelings of doubt, anxiety, or unhappiness, they were labeled “negative”. They were denigrated and disregarded.

Negative thoughts and feelings are not resolved when we suppress, deny, or devalue them. We just function with layers of unresolved problems. This affects our morale, productivity, teamwork, and ultimate success. Using positive affirmations to stifle negative issues is like putting a coat of fresh paint over rust. Sooner or later, the paint peels off and the rust resurfaces. Suppressing negativity with positive thinking can be very harmful. Too many positive thinkers experience emotional and financial distress because they ignore negative warning signals.


Positive Thinking Is Often No More Than Wishful Thinking.

wishful thinking

In The Power of Positive Thinking, Norman Vincent Peale stated: “Expect the best at all times. Never think of the worst. Drop it out of your thought, relegate it. Let there be no thought in your mind that the worst will happen. You can overcome any obstacle. You can achieve the most tremendous things by faith power.”

Many positive thinkers believe that their dreams will be realized by a magical, divine process that is triggered by the intensity of their hopes, wishes, and faith. They approach life with a false sense of security, and are ill prepared for negative consequences. Their positive thinking is often no more than wishful thinking, and can be extremely dangerous.

Many optimistic thinkers believe that stock prices will rise. They fail to protect themselves from precipitous downturns. Sadly, their illusions are shattered when their stocks lose 20 to 50 percent of their value in unforeseen situations.

People in areas prone to floods, radiation, earthquakes and fire need to prepare for emergencies . Military combat personnel plan for the most likely and the most dangerous outcomes.


Positive Thinking has Different Shades.


In our world of diverse choices, some people want to be good and others want to be great. Communication between positive thinkers on different levels is often problematic. Conversation between them does not provide the best outcome because they are not on the same wavelength. For example, the mediocre positive thinker acts as a “wet blanket” to the extraordinarily positive thinker, who is the “energizer.” The different levels of positive thinking are not harmonious. Here’s a scenario involving a newly married couple.

John, a mediocre positive thinker, makes a good living and is quite happy with the status quo. He has no desire to achieve extraordinary results. Susan is an extraordinarily positive thinker. She envisages herself as a multimillionaire with highly successful businesses throughout the world. John believes that Susan is a wishful thinker. Susan perceives John as mediocre and limiting. They are in continual conflict because their different levels of positive thinking are not in harmony.

No doubt you have experienced different levels of positive thinking. Often family members exhibit a mixture of thinking—most are suboptimal and on different wavelengths. Here is a conversation:

  • MEDIOCRE MARY: We need to plan our next vacation. John is a good travel agent and could give us a good price.
  • EXTRAORDINARY ED: John is good, but I think Steven would do an outstanding job. He’s terrific at finding unusual deals at great prices.
  • MEDIOCRE MAX: I hear what you say, but I think John will do a pretty good job. He’s a regular guy who finds good deals for regular folks like us.

If We Don’t Optimize a Situation, We Don’t Complete It.


Many positive thinkers constantly seek to improve their situation. They want better relationships, more satisfying work, and higher living standards. If the current solution is better than a previous solution, it’s good enough.

Such thinkers rarely experience complete satisfaction because unexplored alternatives continue to haunt them. They are often regretful because they focus on what could have happened and should have happened, if only… Nearly, almost, tomorrow, or even great are not the same as “complete”.

Do you constantly strive to better your life but rarely feel satisfied? These days many people are self-improvement junkies. They read the latest books, listen to audio programs, and attend copious seminars on personal and professional development. They hunger for any piece of information that will improve their lives. They savor what they find, and digest their valuable insights. Many wisdom seekers are surprised when their appetites return. Some are discouraged or even desperate. Something is missing and incomplete. They never seem to have enough.

Whenever you think suboptimally and seek to improve — rather than maximize — your current situation, the quality of your life is compromised.


  • Optimal Thinking has a little bit for everyone and will help people be the best self they can be.

    Kenneth Blanchard, Author,

    The One Minute Manager

  • To fast create an optimal life, lifestyle and future, read, digest and use Optimal Thinking.

    Mark Victor Hansen

    #1 New York Times best selling series, Chicken Soup for the Soul®.

  • This powerful, practical, most inspiring book gives you the ideas and tools you need to become an optimally productive and powerful person - in every area of your life.

    Brian Tracy

    Author, Psychology of Achievement.

  • I must endorse Optimal Thinking as the mental foundation for peak performance in all fields. Optimal Thinking is a quantum leap beyond rhetorical positive thinking ideology.

    Dr. Gregory H. Tefft

    Triple Crown Mr. America, Olympics Sports Medicine Staff, California

  • A superb treatment of the idea of Personal Best.

    Stephen R. Covey, Ph.D.

    Author, The 7 Habits of Highly Successful People

  • You make very clear the difference between positive thinking and optimal thinking, and give many scenarios which clearly illustrate the advantages and power of optimal thinking.

    Rose Wolfenbarger,

    Communications Coordinator, ReCreation

  • There is no limit on what you can achieve if you optimize and utilize optimal thinking in your day-to-day activities.

    Martha Smith, Acting Director,

    U.S. Treasury Complaints Mega Center

  • Optimal Thinking is a safe journey of self-exploration, self-expression and self-optimization.

    Iris Chayet,

    Marriage & Family Therapist

  • Optimal Thinking has been beneficial in increasing our general managers' and sales managers' time organization and general performance.

    Gerd Willhoeft, Training Manager

    Mercedes-Benz, Australia